24th NOVEMBER 2020

Purpose before Profits

Why the United Nation’s Sustainable Development Goals Matter to BOBBLE

The Sustainable Development Goals (SDGs), were adopted by all United Nations Member States in 2015 as a universal call to action to end poverty, protect the planet and ensure that all people enjoy peace and prosperity by 2030."

The United Nations officially came into existence on 24 October 1945 and therefore, 24 October is remembered as United Nations Day.

It's important that everyone is familiar with some of these - perhaps there's an SDG or 2 that you connect with and in your own way, in your own community trying to make an impact? 


The values and mission that drives BOBBLE is very much aligned with 5 of the UN SDGs. We strive to be a business built on purpose; having an impact on the people and the planet is at the heart of what we do.

Read on below as we share more about the 5 United Nation SDGs that BOBBLE aligns with, and have goals to make an impact within in our own region. The more menstruators that make the switch to BOBBLE's organic cotton period products, helps us reach closer to making these impacts happen. 

β—‡ SDG #3 β—‡
"Ensure healthy lives and promote well-being for all at all ages."

Alongside many goals of improving mortality among children and mothers and increasing prevention of diseases, by 2030, this goal also aims to ensure universal access to sexual and reproductive health-care services. 

BOBBLE is about providing a period product that is free from toxic chemicals, perfumes, dyes and generic plastics so that you can have a peace of mind using a safer option at the most sensitive and absorbent part of your body. We want ALL menstruators to have access to this. We believe that this is a basic human necessity.

β—‡ SDG #4 β—‡
"Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all." 

At BOBBLE, we believe that education on periods and menstrual health is an important part of the overall education agenda and NEEDS TO BE UPDATED. It is a critical part of curriculum in schools and communities, given that it's one of the most frequent and natural biological occurrences. For one, we believe that boys shouldn't need to be separated from this topic; they will one day be fathers, brothers, husbands - and shouldn't be "grossed out" but instead be comfortable with the narrative.

With better quality education on periods, there will be less stigma and taboo surrounding periods that inevitably has been causing decades of shame, confusion, discrimination and death.

Goal 4 aims to ensure that all children, adolescents and adults – especially those that are in marginalised communities and vulnerable – have access to education and training appropriate to their needs and the context in which they live. Furthermore, it emphasises equity and quality of education in a life-long learning approach. 

β—‡ SDG #5 β—‡
"Achieve gender equality and empower all women and girls." 

There's so much happening in the world which has led to this being one of the goals, and it saddens us. At BOBBLE, we endeavour to empower women by educating them about periods, the products and menstrual well-being so that they can make more informed decisions when it comes to choosing safer period products.

We are also working with the ecosystem towards scaling easier access to young girls and women who would otherwise not be able to access a basic human need.

If you are interested in supporting menstruators in vulnerable communities, do reach out to us as working together will make a greater impact, faster. 

β—‡ SDG #6 β—‡
"Ensure availability and sustainable management of water and sanitation for all." 

One of the sub-goals under this SDG state that: "By 2030, achieve access to adequate and equitable sanitation and hygiene for all and end open defecation, paying special attention to the needs of women and girls and those in vulnerable situations."

This is an obvious alignment that BOBBLE has with this SDG; to play our part in supporting menstruators in vulnerable communities by helping to provide access to period products. Life is already tough as it is and to learn that women and girls are using old cloth and newspapers to manage their periods (which leads to bacterial infection and sickness due to lack of hygiene) is UNACCEPTABLE.

We don't want to just provide any generic period product which is made of toxins and encased in plastic (obviously harmful to the environment), but to provide a safer and sustainable possibility through BOBBLE. Our products are more comfortable, safer on their skin due to our GOTS certified organic cotton and more planet-friendly through our natural and biodegradable materials and packaging used. Thus SOLVING ONE PROBLEM AND NOT ADDING TO ANOTHER. 

β—‡ SDG #12 β—‡
"Ensure sustainable consumption and production patterns." 

Sustainability is a big part of BOBBLE's core value that we provide for customers; that peace of mind that you are using a more eco-friendly alternative from product to packaging. Without customers having to change HOW they use their period products, we will do all the hard work by changing out WHAT goes into the period products you use.

By 2030, part of Goal 12 wants to ensure that people everywhere have the relevant information and awareness for sustainable development and lifestyles in harmony with nature. If you haven't already made the #Switch2Safer in using BOBBLE products, we encourage you to make an important choice. Remember, women on average use 11,000 period products in their lifetime; make sure it's the right choice.  

"Alone we can do so little, together we can do so much."